Every day you see new launches in the Internet marketing niche by the major gurus, as well as by aspiring new gurus.
A current example is the Google Terminator product and course which is being offered by Chris Fox in late November.
Terminator
Because Chris Fox and the other gurus want to dramatically expand their marketing reach for their new launches, they enlist a group of hard-working affiliates to whom they pay commissions on sales amounting to 50% or more.
Additionally, they provide a great deal of suggested marketing materials to be used by their affiliates in support of sales. These generally include swipe copy for emails, PPC ads and so on.
In addition, they enlist the aid of the joint venture partners who have large contact lists to flood your email with repeated messages promoting the launch.
So, how is it possible for the novice marketer with no list and no authority website to possibly compete in the affiliate marketing.
Even the relatively inexperienced can participate in the commission structure for new launches by riding the waves of the gurus who are promoting the launch, with little more than their own personal sweat equity investment.
To understand this, consider how most people react when they when they get the promotional e-mails from the gurus. Most are simply ignored, but often enough the e-mail message copy is telling enough to cause the reader to either go directly to the sales page, or to do a Google search on the product to see what other people say about it.
So, this is where the novice marketer comes in picture. The strategy is to place a simple blog or review site on the Internet that is designed to intercept r the information seeker and compel him to buy through your link.
A minimal investment would involve a Web hosting account which might cost you $50-$ 60 per year and a domain name which might cost you $10 a year. The simplest way to a site on the net is to use the WordPress blogging platform
The Piggyback Strategy — A Very Low Cost Method
The simple idea is to establish a buying oriented keyword targeted product review site in the form of a blog. Then you establish a back linking to the review site that will enable it to achieve high ranking in Google to hijack free traffic from the nearly ready to buy information seekers.
The critical buying key words would include the product name plus:
- Review
- bonus
- access
- buy
- discount
An example keyword string to optimize your site around might be Google Terminator Review, or Google Terminator Bonus. It’s also critical that you jump in early and grab a domain name that includes the product name. For example:
www.googleterminatorreview.org
Compelling Review Page Copy Writing
The best and easiest source for blog content is to collect the most interesting e-mail copy provided by the publisher to use for your promotion. Do a few simple modifications to avoid duplicate content and post in your blog. The blog will need at least 5-6 pages of relevant content pointing to your review conversion page to insure ranking.
However, your actual review conversion page is the most critical part of your review site. The easiest way to get really compelling copy is to simply rewrite selected copy provided by the developer of the product in his prelaunch promotional materials. You can find many examples of compelling review articles at Network Online Reviews.
Strong back linking is necessary for ranking
There are a variety of ways to establish strong back linking:
- Use Web 2.0 sites post reviews and videos with links pointing back to your review site
- post articles on major article networks that in include links back to your sites
- go to high ranking relevant blog sites and the post comments with the links back to your site.
To summarize it only takes a few hours at work to establish a review site 10 legally hijack high value affiliate commissions from the gurus. The good thing about this is they even want you to do so.
